ASSOCHAM National Intellectual Property Rights (IPR) Council has been working to promote culture of creativity & innovation in the country and initiated many recognitions over the years like ICT Startups Awards, Intellectual Property Talent Search Examination Awards, IPRISM Awards etc and customised capacity building programmes for Startup, MSMEs, enforcement agencies, technical and non-technical universities, individual innovators, innovation centres etc. With the enhanced focus on supporting an innovation driven development strategy, ASSOCHAM has been encouraging innovators in all fields including technology or creative industry to spearhead innovations and continuously make advancements.

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